Instagram now allows users to deny access to third-party data usage. Find out what they currently track and how this new feature could impact advertising.
Instagram now allows users to deny access to third-party data usage. Find out what they currently track and how this new feature could impact advertising.
While previously Instagram was almost encouraging people to close the app after catching up on all the latest posts, it will now offer more suggested posts to keep them engaged.
A competitor now threatens TikTok’s dominance: Instagram Reels. It’s one thing to have competition, but it’s another to get it from a platform that already has a strong foothold in the market.
Platforms like Instagram are marketing machines. More than allowing businesses to generate interest and exposure, they help make sales directly.
Since Instagram is one of the top marketing platforms, it makes sense that brands are heading there to sell their products. This is compounded by the addition of shoppable posts, which we will discuss in this guide. By the end, you should know how they work and how to make the most of them as part of a marketing strategy.
If you are aware of ad fatigue and have even experienced it yourself, make sure your company doesn’t get a reputation for contributing to it. In this guide, we’ll explain how to monitor ad fatigue and explore its effect on business.
Discover valuable tips, tricks, and industry news with a specific focus on the role of artificial intelligence in social media advertising.