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Trapica Content Team

9 Ways the Education Industry Can Use Reels for Student Recruitment

All businesses find some value in using social media, and colleges and other educational facilities are no different. Why? Because social media speaks the language of younger audiences. Gain tips on how to implement Instagram Reels into your student recruitment strategy.

Marketing Guides
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Feb 25, 2020
6 min read

Trapica Content Team

Social Marketing vs Social Media

What is social media marketing? How did social media create a new genre of marketing? Learn the history of social media and this growing marketing field.

Marketing Guides
|
Feb 25, 2020
4 mim read

Trapica Content Team

Top Social Media Management Tools for Marketers in 2021

Check out some of the best social media management tools for marketers in 2021.

Marketing Guides
|
Feb 25, 2020
3 min read

Trapica Content Team

Shopping on Social Media- The New Way to Shop Online

What is social commerce? Why should you consider it for your own brand? Are there any tips to perfecting this aspect of your marketing strategy in 2021? You’ll find all of the answers to these questions in our detailed guide!

Marketing Guides
|
Feb 25, 2020
5 min read

Trapica Content Team

8 Tips for Effective Influencer Marketing on Instagram

Here are eight tips for effective influencer marketing on Instagram in 2021 - take advantage of the tools available on Instagram, find the right influencer, and grow your audience this year.

Marketing Guides
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Feb 25, 2020
4 min read

Trapica Content Team

Social Commerce and Shoppable Posts

Today, we’re focusing on social commerce since platforms like Instagram and Facebook are continually improving their offering for businesses. If you think social media is all about advertising and communicating with customers, you’re wrong.

Marketing Guides
|
Feb 25, 2020
5 min read

Trapica Content Team

Complete Guide to Social Media Marketing Strategy for 2021

With so many different social media platforms and tools, we understand the difficulty in creating a social media marketing strategy for 2021. Should you advertise on Facebook? Instagram? TikTok? Pinterest? Reddit? Or another channel entirely?

Marketing Guides
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Feb 25, 2020
4 min read

Trapica Content Team

Monitoring and Analysis Tools to Help You Spy on Your Competitors

Monitoring and analysis tools that allow you to spy on your competitors are often a great resource. These tools help you learn from your competitors' mistakes and further your marketing strategy.

Marketing Guides
|
Feb 25, 2020
4 min read

Trapica Content Team

Influencer Marketing | Branded Content Ads For Businesses

Now, advertisers on Instagram will be able to create sponsored posts through the accounts of creators. Other improvements to branded content ads are the addition of product tags, the branded content tag in Reels and Live content, and tappable elements in Stories. Find out how this changes the game for influencer marketing.

Industry News
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Feb 25, 2020
5 min read

Trapica Content Team

Instagram Data Privacy Policy 2021

Instagram's new data privacy policy now allows users to deny access to third-party data usage. Find out what they currently track and how this new feature could impact advertising.

Industry News
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Feb 25, 2020
6 min read

Trapica Content Team

Instagram Tool | Suggested Posts

Instagram's new suggested post feature display posts in which users may have an interest.

Industry News
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Feb 25, 2020
5 min read

Trapica Content Team

Instagram Reels: TikTok’s Newest Competition

TikTok has a new competitor - Instagram Reels. With the question of TikTok getting banned in the United States still outstanding, will Instagram Reels sweep in to steal the market share?

Industry News
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Feb 25, 2020
4 min read

Trapica Content Team

Tips to Generate Ecommerce Sales on Instagram

Learn how to generate sales by leveraging Instagram's e-commerce space.

Marketing Guides
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Feb 25, 2020
4 min read

Trapica Content Team

How to Boost Sales with Shoppable Instagram Posts

Learn how to boost sales and enhance your brand's shopping experience for customers with Instagram's Shoppable posts.

Marketing Guides
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Feb 25, 2020
4 min read

Trapica Content Team

Ad Fatigue on Facebook and Instagram: What Is It and How Can You Avoid It?

"Simply put, ad fatigue is the result of too much advertising. It’s when marketers deliver advertisements so frequently that viewers become frustrated or bored and ignore them. When ads are ignored, the conversion rate and ROI decrease. An effective ad will lead to conversions, but presenting the same one too many times will have the opposite effect. Learn how to avoid ad fatigue on Instagram and Facebook.

Marketing Guides
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Feb 25, 2020
3 min read