If you want to optimize your advertising efforts, Trapica and Albert AI are some of the oldest names in AI marketing, also with the best reputation. But what are the differences between them? Which platform matches your needs more closely?
What is social media marketing? How did social media create a new genre of marketing? Learn the history of social media and this growing marketing field.
Check out some of the best social media management tools for marketers in 2021.
In this guide, you’re going to see some of the must-have digital marketing tools for agencies of all sizes. These should help you gain a competitive edge, provide a positive customer experience, obtain great customer reviews, and offer a better ROI for consumers (while also earning clients and yourself more profit!).
If enterprise marketing is your goal this year, you should keep these marketing automation tools in mind!
We’re excited to announce that Trapica’s Marketing Suite is now integrated with Slack for alerts and notifications.
Automated marketing software helps marketers assess data and provide actionable insights quickly, saving time and resources.
If you're a marketer looking for an AI marketing solution, it's important to understand the difference between Albert's and Trapica's automation and targeting abilities.
Artificial intelligence is now allowing many marketers to take a backseat on tasks they used to dislike. AI tools like ours are managing ad campaigns, automatically completing A/B testing, and optimizing targeting and bidding. For those who have struggled in the past and have not had the time to delve into metrics and make constant changes to ad campaigns, now is the time to take advantage of this new technology.
AI saves time, money, increases ROAS, and might just push you past the competition with improved Google Ads and a stronger foundation for these ads to succeed.
It’s clear that marketers and AI work together and benefit businesses without dismantling careers. Learn why AI-powered marketing agencies are the future of marketing.
Learn more about the pet food industry from Trapica's Industry Benchmark Report. This industry report uses social data to understand the interests and demographics and build personas of users relevant to the pet food industry.
Australian and New Zealand companies are increasingly using AI marketing in their marketing strategy for their business. Read more about this growing trend.
Learn how TikTok uses AI, how brands use TikTok, and finish up with advice on how you can adopt TikTok into your marketing campaigns!
In case you haven’t already seen it, Google Shopping is the ultimate shopping tool for consumers. Not only can they search for a specific item, but also compare prices between different outlets and shop the many different retailers that offer it (as long as the retailer has paid to have their products advertised). Learn the benefits of selling on Google Shopping in our complete guide.
In the world of marketing, more platforms are integrating artificial intelligence into their solutions. This has led to a new era of advertising innovation, testing new creatives, and offering the best digital ads with the audience in mind. In our guide, learn tips for introducing AI optimization with digital ads.
It’s natural to feel overwhelmed by the sheer amount of data available these days, but there is a solution - AI. AI organizes and analyzes data far better than human capability alone. It offers real-time insights and suggestions which you can implement immediately. When you assign AI to your data analysis tasks, your team will have more time to focus on larger aspects of your business.
As IGN's campaigns were optimized with Trapica, the marketing team was able to scale its budget while maintaining a profitable CPC.
Trapica's Marketing Suite is an artificial intelligence marketing tool to help you understand your customers, automate your ads, and boost your ROI.
Discover valuable tips, tricks, and industry news with a specific focus on the role of artificial intelligence in social media advertising.
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